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HomeToGo SE: Year in review: HomeToGo finishes 2021 with record Booking Revenue and enters 2022 with strong backlog despite COVID-19 variants

Wed, 12 Jan 2022 8:22:55 AM CET

DGAP-News: HomeToGo SE / Key word(s): Preliminary Results
12.01.2022 / 08:22
The issuer is solely responsible for the content of this announcement.

Year in review: HomeToGo finishes 2021 with record Booking Revenue and enters 2022 with strong backlog despite COVID-19 variants

  • HomeToGo achieved Booking Revenue of EUR 123 million in 2021 (+51% vs. 2020) with Q4'21 more than doubling year-on-year (+111% vs. Q4'20)
  • Onsite Booking Revenue grew by +112% vs. 2020 to EUR 50 million with Q4'21 increasing more than threefold year-on-year (+244% vs. Q4'20)
  • Booking Revenue Backlog[1] of EUR 19 million at the start of 2022 (+90% vs. 2021)
  • Driven by a strong Q4'21 performance, HomeToGo expects to be around the higher end of the IFRS Revenue guidance of EUR 85-90 million for the full year 2021

LUXEMBOURG, 12 JANUARY 2022 - HomeToGo SE (Frankfurt Stock Exchange: HTG), the marketplace with the world's largest selection of alternative accommodation, continues its record growth journey with preliminary Booking Revenue of EUR 123 million in 2021 (+51% vs. 2020) and Q4'21 Booking Revenue more than doubling to EUR 22.8 million (+111% vs. Q4'20).

Dr. Patrick Andrae, Co-founder & CEO of HomeToGo: "2021 marks an outstanding year in our history - not only did we become a public company, but we also delivered on our strategy, whilst remaining focused on our goal of connecting travelers and supply partners around the world to make incredible homes easily accessible to everyone. We have proven that we can grow despite a challenging year for the travel industry and are confidently looking ahead to 2022, which we begin with a record Booking Revenue backlog of EUR 19 million."

With consumers increasingly choosing alternative accommodation over other types of accommodation options, HomeToGo's business model has proven to be highly resilient, resulting in record growth despite an overall challenging year for the traditional travel industry. Demand for alternative accommodation remained strong throughout 2021. Belgium, the Netherlands and Croatia have experienced the highest booking uplifts compared to 2020, peaking during the summer months when HomeToGo observed an increase in last-minute reservations as travelers booked more spontaneous trips.

Additionally, HomeToGo continued to deliver on its strategic goals, which is reflected in its preliminary results for the year: the Company grew its onsite business by 112% vs. 2020 to EUR 50 million with Q4'21 more than tripling to EUR 8.6 million (+244% vs. Q4'20). For the full year 2021, this led to onsite bookings (where the complete transaction from discovery to payment happens on HomeToGo domains without the user being clicked-out), contributing to 40% of total Booking Revenue, resulting in a Take Rate of 8.4% (+31% vs. 2020). Booking Revenue from Subscriptions & Services grew to EUR 9 million (+44% vs. 2020) with Q4'21 growing to EUR 2.4 million (+71% vs. Q4'20). The full year ended with a Booking Revenue of EUR 123 million (+51% vs. 2020). Furthermore, Gross Booking Value (GBV) in Q4'21 increased to EUR 244 million (+53% vs. Q4'20) while GBV in 2021 grew in line with analyst's midpoint to EUR 1.438 billion (overall +15% vs. 2020; the non-estimated part of the GBV[2] +29% vs. 2020).

HomeToGo also continued to adapt to new travel trends. For example, in response to travelers preferring closer-to-home destinations, with the percentage of domestic destination bookings[3] in Europe growing from 52% in 2019 to 63% in 2021, HomeToGo launched the "Find Accommodations Near You" feature in May 2021. Its highly successful Flexible Date technology that was previously launched in 2018 experienced a massive uplift in usage this past year, accompanied by the continuous growth of remote working and 'workations' becoming increasingly popular.

Driven by the strength of HomeToGo's platform and the structural trend of consumers increasingly choosing alternative accommodation options, HomeToGo begins 2022 with a record Booking Revenue Backlog of EUR 19 million (+90% vs. 2021) - demonstrating impressive resilience even with the emergence of new COVID-19 variants.

HomeToGo expects to be around the higher end of its IFRS Revenue guidance for 2021, which it had increased to EUR 85-90 million in November 2021 from EUR 80 million previously.

Disclaimer: All financial figures stated in this press release are preliminary and unaudited and may be subject to change. HomeToGo will publish the financial results for 2021 and Q4 in March 2022. For more information, please visit HomeToGo's investor relations website:

About HomeToGo

HomeToGo was founded in 2014 with a vision to make incredible homes easily accessible to everyone. To pursue this vision, HomeToGo was able to build and constantly grow a trusted and easy-to-use technology platform that brings together property suppliers with travelers from all across the world.

HomeToGo operates a marketplace for alternative accommodation that connects millions of travelers searching for a perfect place to stay with thousands of inventory suppliers across the globe, resulting in the world's most comprehensive inventory coverage in the alternative accommodation space.

HomeToGo's marketplace is beneficial to both of its customer groups: Consumers who visit HomeToGo's websites gain access to the largest inventory in one place, and supply partners who use the platform's reach and technology solutions are better able to serve a wide range of customers and generate more high-quality demand.

While HomeToGo SE's registered office is located in Luxembourg, HomeToGo GmbH is headquartered in Berlin, Germany. HomeToGo operates localized websites and apps in 23 countries.

HomeToGo SE is listed on the Frankfurt Stock Exchange under the stock ticker "HTG". For more information visit:


Caroline Burns

Isabel Henninger, Kekst CNC

+49 174 940 9955


Nitesh Khirwal

+49 157 501 63731

Forward-Looking Statements

Certain statements contained in this release may constitute "forward-looking statements" that involve a number of risks and uncertainties. Forward-looking statements are generally identifiable by the use of the words "may", "will", "should", "plan", "expect", "anticipate", "estimate", "believe", "intend", "project", "goal" or "target" or the negative of these words or other variations on these words or comparable terminology. Forward-looking statements are based on assumptions, forecasts, estimates, projections, opinions or plans that are inherently subject to significant risks, as well as uncertainties and contingencies that are subject to change. No representation is made or will be made by HomeToGo SE that any forward-looking statement will be achieved or will prove to be correct. The actual future business, financial position, results of operations and prospects may differ materially from those projected or forecast in the forward-looking statements. Neither HomeToGo SE nor any of their respective affiliates assume any obligation to update, and do not expect to publicly update, or publicly revise, any forward-looking statements or other information contained in this release, whether as a result of new information, future events or otherwise, except as otherwise required by law.

Non-IFRS and Other Financial and Operating Metrics:

Gross Booking Value (GBV):
Non-IFRS operating metric defined as the gross Euro value of bookings on our platform in a period (including all components of the booking amount except for VAT). GBV is recorded at the time of booking and is not adjusted for cancellations or any other alterations after booking. GBV includes the booking volume as reported by the Partner for CPA transactions. For CPC, GBV is estimated by multiplying the total click value with the expected conversion rate. The total click value is the duration of the search multiplied with the price per night of the clicked offer. This total click value is multiplied with the average conversion rate of that micro conversion source for CPA Partners in the respective month.

Booking Revenue: Non-IFRS operating metric to measure intra-month performance view defined as net Euro value generated by transactions (CPA, CPC, CPL etc.) before cancellation.

Take Rate: Booking Revenue divided by Gross Booking Value (excl. Hotels, Feries, Escapada Rural & Smoobu).

[1] Booking Revenue Backlog: Booking Revenue for 2022 check-in, booked in 2021 or prior.

[2] The non-estimated part of GBV grew by 29% from EUR 881 million in 2020 to EUR 1,134 million in 2021, while the estimated part of GBV contracted by 18% from EUR 371 million in 2020 to EUR 303 million in 2021 despite a growth in corresponding Booking Revenue by 87% in the same time period.

[3] Domestic destination bookings: Bookings in the same country as the customer's country of residence.

12.01.2022 Dissemination of a Corporate News, transmitted by DGAP - a service of EQS Group AG.
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