HomeToGo publishes Guidance for FY/25: Strong growth in IFRS Revenues and Adjusted EBITDA to >€300M (+>40% YoY) and >€35M (+>170%), respectively, and positive Free Cash Flow

HomeToGo publishes 2024 Annual Report and Guidance for FY/25: Strong growth in IFRS Revenues and Adjusted EBITDA to >€300M (+>40% YoY) and >€35M (+>170%), respectively, alongside expected positive Free Cash Flow

Luxembourg, 27 March 2025 - HomeToGo SE (Frankfurt Stock Exchange: HTG), the SaaS-enabled marketplace with the world’s largest selection of vacation rentals, today published its 2024 Annual Report and FY/24 audited financial results, along with its financial guidance for FY/25. HomeToGo reinforces its commitment to growth and further margin expansion in addition to introducing Free Cash Flow generation as a new guiding KPI.

Group Highlights

• Introducing FY/25 Outlook:[1]
  • Booking Revenues to grow to >€350M (+>35% YoY) vs. €259.7M in FY/24
  • IFRS Revenues to grow to >€300M (+>40% YoY) vs. €212.3M in FY/24
  • Adj. EBITDA to grow to >€35M (+>170% YoY) vs. €12.8M in FY/24
  • Introducing new guiding KPI: Positive Free Cash Flow vs. €(10.3)M in FY/24
• FY/24 financial results
  • Strong growth in Booking Revenues to €259.7M in 2024 (36.6% YoY and 226% Yo5Y), surpassing the already upgraded FY/24 guidance of >€255M. The Booking Revenues Backlog[2] grew to a record year-end value of €46.9M, laying a solid foundation and positive momentum that continued into 2025.
  • IFRS Revenues grew substantially to €212.3M in FY/24 (31.0% YoY and 205% Yo5Y).
  • Adjusted EBITDA increased more than sevenfold to €12.8M for FY/24, with an exceptional 615.7% YoY increase. The Adjusted EBITDA margin improved to 6.0% (+4.9pp YoY), driven by ongoing margin expansion across both the Marketplace and HomeToGo_PRO segments, greater economies of scale, continued growth in Repeat Booking Revenues (32.9% YoY) as well as further improved marketing efficiency, with the marketing and sales cost ratio[3] improving by 4.1pp YoY (62.2% vs. 66.2% in FY/23).

Business Segment Highlights

• The Marketplace segment, HomeToGo's AI-powered B2C platform offering the world's largest selection of vacation rentals, grew its Booking Revenues by 35.6% YoY to €189.8M in FY/24. IFRS Revenues increased by 34.3% YoY to €151.3M, fueled by exceptional growth in its Booking (Onsite) business of 66.8% YoY. The Advertising business recorded a 5.0% YoY increase in IFRS Revenues, reflecting HomeToGo’s strategic focus on higher-margin revenue streams. Additionally, the Onsite Take Rate for FY/24 rose to 12.7% (+1.6pp YoY). Adjusted EBITDA for the HomeToGo Marketplace improved significantly, reaching €2.9M vs. €0.1M in FY/23.
• The HomeToGo_PRO segment, encompassing B2B Software & Service Solutions for the entire travel market with a special focus on SaaS for the supply side of vacation rentals, reported a 36.2% increase in Booking Revenues to €79.2M for FY/24. IFRS Revenues rose 24.8% YoY to €70.0M, contributing 33% of the total Group's IFRS Revenues. Both the Subscription and Volume-based business achieved similar growth, with the corresponding IFRS Revenues increasing 24.9% YoY and 24.8% YoY, respectively. Adjusted EBITDA for the HomeToGo_PRO segment surged nearly sixfold (496.2% YoY) to €9.9M in FY/24.

Cash Development

• HomeToGo maintained a solid cash position of €82.7M at year-end 2024, reflecting a slight decrease of €7.1M vs. end of Q3/24, primarily due to earnout payments, purchase price adjustments, and higher income tax payments.
• Free Cash Flow substantially improved by 42.3% YoY, totaling €(10.3)M in 2024, primarily driven by improved cash flows from operating activities. In Q4/24, HomeToGo again reached a positive Free Cash Flow in a fourth quarter of €0.9M, reinforcing the progress towards sustainable profitability.

Operational Highlights in FY/24

• Advanced on its product vision to become a fully AI-powered marketplace by launching new AI power tools to help travelers find their ideal vacation rental while providing partners with highly qualified leads to maximize bookings. By combining smart marketing strategies with a high-converting, AI-driven platform and in particular the exceptional 40% annual average growth in monthly active users (MAUs) of the HomeToGo app - and 48% growth alone in the core DACH market - since 2019, HomeToGo continues to strengthen brand loyalty and customer retention.
• HomeToGo expanded its global presence of local apps & websites across more than 30 countries, successfully launching eight new markets in December 2024 and the first weeks of 2025.
• In the HomeToGo_PRO segment, the Company launched the Travel Agency Hub by HomeToGo_PRO Doppelgänger, a specialized platform enabling travel agencies to seamlessly access HomeToGo’s White Label Solutions. This expansion strengthens the B2B offering, broadens market reach, and captures additional demand. Additionally, the Company fueled revenue expansion potential in its Subscription business, in particular by elevating USP features and core functionalities in its pure SaaS product, Smoobu.

Full Year 2025 Guidance[4]

For the financial year 2025, the HomeToGo Group expects to grow Booking Revenues by more than 35% to more than €350M. IFRS Revenues are expected to grow by more than 40% to more than €300M. Besides the further expected economies of scale and improved efficiency of the Company’s marketing activity, HomeToGo envisages the first synergy effects on the back of the Interhome acquisition to allow the Company to improve Group Adjusted EBITDA to more than €35M (>170% YoY). HomeToGo further introduces guidance for positive Free Cash Flow for the financial year 2025.

Dr. Patrick Andrae, Co-Founder & CEO of HomeToGo: “As HomeToGo enters its second decade in 2025, we do so with a strong foundation and a clear commitment to sustain our profitability that we’ve achieved in the past year. Looking back on 2024, we made remarkable strides both financially and operationally to accelerate our growth. We delivered strong financial advancements at the Group level and achieved impressive results across both segments — our Marketplace and HomeToGo_PRO. We continued our leadership in AI innovation, expanded into new markets, and more. Now, just three months into 2025, we’ve already signed a binding agreement to acquire Interhome, which is our most transformative transaction yet. Combined with our ambitious targets for 2025, we are confident that this is the year HomeToGo will further strengthen its presence and become Europe’s leading vacation rental powerhouse.”

Review of Q4/24

Accelerating the momentum from the first nine months of 2024, HomeToGo achieved impressive growth in Q4/24 Booking Revenues, reaching €49.9M (70.4% YoY vs. €29.3M in Q4/23 and 259% Yo5Y vs. €13.9M in Q4/19). Both the Marketplace and HomeToGo_PRO segment contributed positively, with respective YoY growth rates of 86.2% and 45.5%, marking a new fourth-quarter high in terms of Booking Revenues.

IFRS Revenues reached a new all-time high for a fourth quarter of €34.7M (45.2% YoY vs. €23.9M in Q4/23 and 258% Yo5Y vs. €9.7M in Q4/19), with Marketplace IFRS Revenues increasing 66.9% YoY and HomeToGo_PRO growing 19.3% YoY, accounting for more than 36% of the Group’s total IFRS Revenues in Q4/24.

Adjusted EBITDA stood at €(4.0)M in Q4/24, amounting to (38.0)% YoY, reflecting dedicated investments aimed at capturing attractive commercial opportunities and further building up the record Booking Revenues Backlog for FY/25. However, the corresponding Adjusted EBITDA margin improved slightly by +0.6pp YoY, reaching (11.5)%. In Q4/24, HomeToGo again reached a positive Free Cash Flow in a fourth quarter of €0.9M, reinforcing the progress towards sustainable profitability.

The HomeToGo Marketplace experienced strong growth in Q4/24, with Booking Revenues surging 86.2% YoY to €32.6M and IFRS Revenues increasing 66.9% YoY to €23.1M. This growth was predominantly driven by:

• The Booking (Onsite) business, which saw an exceptional 160.8% YoY increase in Booking Revenues to €21.8M based on a strong organic foundation, supported by contributions from GetAway Group GmbH, acquired in early 2024;
• A significant rise in the Onsite Take Rate of +2.8pp YoY to 12.5%, further accelerating top-line growth.

Overall, these developments led to the above-mentioned record Booking Revenues Backlog at the end of 2024 of €46.9M, setting a solid foundation and positive momentum that continued into the beginning of 2025. The Adjusted EBITDA for the Marketplace segment declined to €(3.3)M in Q4/24, as HomeToGo utilized its strong 9M/24 profitability to seize attractive commercial opportunities for FY/25 growth.

HomeToGo_PRO maintained its profitable growth momentum from the year’s first nine months, with Q4/24 Booking Revenues increasing by 45.5% YoY to €18.9M. The segment’s IFRS Revenues rose 19.3% YoY to €12.3M, with the Subscription business up by 1.1% YoY to €5.7M and the Volume-based business growing significantly by 41.4% YoY to €6.6M. The Adjusted EBITDA margin for HomeToGo_PRO expanded by +17.1pp YoY to (5.6)% with absolute Adjusted EBITDA improving substantially by 70.6% YoY to €(0.7)M.

FY/24 and Q4/24 Results: Annual Report, Earnings Call, and Presentation
Dr. Patrick Andrae, Co-founder & CEO, and Steffen Schneider, CFO, will present the financial results for 2024 and Q4/24 in a webcast and conference call today at 10:00 am CET, followed by a Q&A session for research analysts and investors.

The presentation will be held via a live audio webcast, and will be in English, hosted at https://www.webcast-eqs.com/hometogo-2024-fy

Interested participants can register in advance for the conference call - with the opportunity to take part in the Q&A session - at the following address: https://services.choruscall.it/DiamondPassRegistration/register?confirmationNumber=7330830&linkSecurityString=117de11070

HomeToGo's Annual Report 2024 is available on the HomeToGo Investor Relations website at ir.hometogo.de. 

The earnings presentation for analysts and investors will be made available shortly before the call starts at 10:00 am CET and is also available at ir.hometogo.de.

About HomeToGo 

HomeToGo was founded in 2014 with a vision to make incredible homes easily accessible to everyone. HomeToGo has since grown to become the SaaS-enabled marketplace with the world’s largest selection of vacation rentals. HomeToGo is the official main sponsor and travel partner of German Bundesliga football club 1. FC Union Berlin.

With 20M+ vacation rental offers across thousands of trusted partners, HomeToGo’s AI-powered B2C Marketplace seamlessly connects travelers with the perfect home for any trip. HomeToGo_PRO, the company’s B2B segment, offers innovative Software & Service Solutions for everyone who wants to be successful within vacation rentals, with a special focus on SaaS for hosts.

While HomeToGo SE's registered office is located in Luxembourg, HomeToGo GmbH is headquartered in Berlin, Germany. HomeToGo operates localized apps and websites in more than 30 countries. HomeToGo SE is listed on the Frankfurt Stock Exchange under the stock ticker “HTG” (ISIN LU2290523658). For more information visit: www.hometogo.com/about

Media Contact
Caroline Burns
press@hometogo.com

Investor Relations Contact
Sebastian Grabert, CFA
+49 157 501 63731
IR@hometogo.com

Forward-Looking Statements

Certain statements contained in this release may constitute "forward-looking statements" that involve a number of risks and uncertainties. Forward-looking statements are generally identifiable by the use of the words "may", "will", "should", "plan", "expect", "anticipate", "estimate", "believe", "intend", "project", "goal" or "target" or the negative of these words or other variations on these words or comparable terminology. Forward-looking statements are based on assumptions, forecasts, estimates, projections, opinions, or plans that are inherently subject to significant risks, as well as uncertainties and contingencies that are subject to change. No representation is made or will be made by HomeToGo SE that any forward-looking statement will be achieved or will prove to be correct. The actual future business, financial position, results of operations, and prospects may differ materially from those projected or forecast in the forward-looking statements. Neither HomeToGo SE nor any of their respective affiliates assume any obligation to update, and do not expect to publicly update, or publicly revise, any forward-looking statements or other information contained in this release, whether as a result of new information, future events or otherwise, except as otherwise required by law.

Use of Non-IFRS Performance Measures

This release includes certain financial measures not presented in accordance with IFRS, which may exclude items that are significant in understanding and assessing the Company's financial results. These measures should not be considered in isolation or as an alternative to measures of profitability, liquidity or performance under IFRS. Regarding the alternative performance measures Adjusted EBITDA, Booking Revenues, Repeat Booking Revenues, Free Cash Flow, and Onsite Take Rate, the Company refers to the corresponding definitions published on its IR website under IR resources (http://ir.hometogo.de/).
 

^[1] Including the effects of the Interhome acquisition with an assumed consolidation as of 1 June 2025.

^[2] Booking Revenues Backlog for 31 December 2024 amounting to €46.9M comprises Booking Revenues before cancellation generated in the reporting period or prior with IFRS Revenues recognition based on check-in date after the reporting period.

^{[3]Adjusted for expenses for share-based compensation, depreciation, amortization and one-off items in relation to IFRS Revenues.}

^[4] Including the effects of the Interhome acquisition with an assumed consolidation as of 1 June 2025.

^[5] Vs. Booking Revenues Backlog as of 1 January 2024.

^[6] Vs. Booking Revenues Backlog as of 31 December 2023.